Writing Tips for Greater Content Reuse

Content management systems are all about content reuse, because content reuse can provide faster production cycles, major cost savings and greater content integrity. If you publish to more than one language…if you publish to more than one media channel…or if you create content for multiple products that have a lot of similarities, then you want to get the highest content reuse rate possible.

Tips for Taking a Content Inventory

Many organizations that create lots of content to support the products they sell or to educate people with the latest information in their field are finding big savings by investing in a content management system (CMS). Developing a good content management strategy can save thousands – even millions – of dollars in editorial, production and translation costs. And, it will reduce cycle times to get the content in the hands of the consumers.

Measuring Success of CMS Implementation

Many organizations install a CMS, but then struggle to determine if they are getting a return on their investment. Before installing a CMS, develop a plan for how you will measure its success. Take measurements of the time and costs you are spending using your current process. You can use these numbers to compare against the new measurements you take after you install a CMS. The key: Remember to take the benchmark measurements before you change your processes!

Tips for a Successful CMS Implementation

Every once in a while, you hear horror stories about failed content management system (CMS) implementations. Organizations invest a lot of time and money into a new CMS, and end up with a big mess. What went wrong? There are a number of things that could derail a CMS strategy—the CMS selection, the planning for the implementation, the amount of effort put into training or the people involved in getting it up and running—to name a few. How can you avoid a failed CMS implementation? Here’s what you can do to ensure a successful CMS implementation:

Tips for Managing Digital Assets in a Content Management System

Tips for Managing Digital Assets in a Content Management System

How do I find the asset I need?
Does my co-worker have a more appropriate asset sitting on his local drive on his computer?
Is the asset I found the most current version?
How do I make sure no one uses the outdated versions?
Where’s the translated version?

These are some of the issues of managing digital assets for a content set. It can be an overwhelming job, especially if your content set contains lots of graphics, videos, animations and sound clips to illustrate instructions and procedures. While file systems may get you more organized, they don’t help much to actually manage the assets for easy searchability and retrievability.

Improving Collaboration Using a CMS

As organizations get larger and work forces become more dispersed or home-based, it becomes harder to get the right people to collaborate on new or revised content. However, writers are not always comfortable giving up ownership of whole documents and sharing content with others in a content management environment.

Tips for Customizing Generic Content

If you buy a car with a GPS but no MP3 player, you may want the documentation to include instructions for operating the GPS but not include the instructions for operating the MP3 player. Or if you have a Macintosh computer, you may want your antivirus software documentation to include only the Macintosh instructions—not the Windows instructions.

Organizations that sell a product that has variables for each client or for different situations may have a need to produce customized documentation. A content management system has several ways to help writers accomplish this in an automated way while maintaining a high level of content reuse:

RFI vs. RFP for a CMS…What’s the difference?

Shopping for a content management system (CMS) can be an intimidating task, given the many types of CMSs and all the decisions that must be made to choose the right one. RFIs (requests for information) and RFPs (requests for proposal) can help make the right choice. But what’s the difference between RFIs and RFPs? Should you do one or the other, or both? Here are tips for navigating through the buying process:

Tips for Using Intelligent Content

When your content is structured in a standard like XML, it becomes portable to many different technologies. It can be understood and shared by different databases and most editing, translation, and publishing tools. Using one source of intelligent content that is managed in a content management system, content can be easily transferred and processed by all types of tools. You will eliminate lots of duplicate content in many different file formats and consolidate your content base.

Pages